
The United States and the European Union the main export market for furniture in Guangdong in 2009, Guangdong’s exports of furniture, the United States and the European Union were 3.38 billion U.S. dollars and 21.7 billion U.S. dollars, accounting for the same period in the above-mentioned Taken together, the total value of furniture exports in Guangdong 55.6%. Over the same period, exports of 1.15 billion U.S. dollars to the Association of Southeast Asian Nations, a sharp increase of 1.4 times. Because the causes of the financial crisis, furniture hardware exports fell into a trough, but due to a strong national export tax rebate policy guidance, Guangdong Furniture Hardware Overall exports is also satisfactory.
Since June 2009 the export tax rebate rate of furniture from 13% to 15%, year on year growth rate of Guangdong furniture exports rebound in a row. Single month in November last year with exports amounting to 1.02 billion U.S. dollars, the December monthly export a new record high, reaching 1.15 billion U.S. dollars, up 28.3%, growth of 13.3%. All of these are attributed to the product of the furniture industry, “a face-lift.”
Taiwan-funded enterprises, Dongguan Guang Tong Glass Co., Ltd., chairman of Young article yesterday told the author that, as a number of supporting the export of furniture glass manufacturer, he has noticed a clear improvement in the situation of furniture exports, in early 2009, orders were down about 30%, while in marked improvement in the fourth quarter, in recent months, orders grew 20% ~ 30%. In addition to benefiting from the gradual pick up in external demand, but also with the furniture industry self-adjustment of product structure, related to the increase in orders are basically new.
Yang article reflects, the new product will not only lead to more orders, but also enable enterprises can maintain about 15% of the profits. Older products are almost close to zero profits and even easier to loss, which forced enterprises to continuously design and development of new products. Guangzhou Customs statistics show that in 2009 total exports of Guangdong Furniture 9.96 billion U.S. dollars, declined by 2.9% over the same period the previous year. Guangzhou Customs reminds enterprise, Europe and the United States and other countries frequently introduced technical barriers to the export restrictions on the role of furniture in Guangdong is increasingly enhanced, is not only a marked increase in export costs, but also can easily be emulated by other countries and abuse, furniture exports, external pressure will be increased significantly. Technical Barriers to including the European Union in April 2009 of wood and wood products through the specifications and design of new environmental directive motion of two laws, the United States promulgated the “Lacey Act (Amendment),” and will be held April 1, 2010 furniture products for “Ray Oxley Act “and so on.
Shenzhen furniture exporters Fan spoke in an interview, many furniture companies will increase the tax rate to raise the profits of investment design and development, rather than cut prices to compete, and now the world’s furniture industry’s technical standards on the threshold of getting higher and higher, testing costs increased by about 10%, in this case to rely on new products in order to enable enterprises to retain profits.
”We used to rely mainly on OEM exported in the form Europe and the United States to try to independently design, we found a number of European and American customers are willing to outsource the design link to us. In the Southeast Asian market, the customer better to accept our self-designed furniture, orders doubled growth, greatly reducing the in 2009 the pressure on Europe and the United States exports. “Fan said.
Secretary-General of the Guangdong Industrial Design Association, HU Qi-chi have a deep understanding of this, some of the furniture enterprises in Guangdong in different countries or regions according to the housing structure for the customer tailor-made furniture, through the provision of value-added services can get more profits.
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